You’re onboarded, and now it’s time to build your first real Joint Business Plan (JBP) in Growzz. Don’t worry—we’re here to guide you through it. You’ve already laid the foundations. Now it’s about turning insight into action and planning for a successful year with your retail partner.
What makes up your JBP?
It’s helpful to understand the key elements to add to create a Joint Business Plan in Growzz:
Latest Year Estimate & Target: You'll start by adding your latest year estimate for the current trading year and setting the financial targets you aim to achieve with the retailer in the next year.
External Factors: Then add the factors that could impact base volume, like store openings or closures, weather trends, or market shifts. These help make the financial impact of your plan more realistic and credible by articulating the assumptions you've considered.
Ongoing Changes: Capture longer-term adjustments like packaging updates, store coverage changes, or new product listings that affect performance across the year.
Promotions: Add the temporary activities designed to drive spikes in sales, shopper trial, or competitive defense.
Investments: Record any investments that support your plan, which could include the funding for a promotion discount or a fixed investment like an end cap or flyer.
Growzz provides clear workflows and calculators to value each element, so you can quantify their impact and build a coherent, data-backed plan.
You Can’t Break Anything
This is your space to explore, test, and build your plan before you submit it to the retailer. The retailer won't see it until you are ready to share it. If you make a mistake, no problem. Nothing you do in Growzz is irreversible. Even if you delete something by accident, we can help you recover it. So dive in with confidence!
Ask for Help—Anytime
If something doesn’t look right with your data, if you’re not sure how to dd part of your plan, or you just want a second opinion - reach out! Use the in-app chat for real-time support, or request a short how-to video tailored to your question. You can also access help articles and AI-powered guidance 24/7.
Remember: the first plan is the start of a new way of working. You don’t need to perfect it on your own. We’re here to support you in making your Joint Business Planning process easier, clearer, and more effective than ever.